Our strategic partner, Bauer Radio who were project managing the USDAW promotional vehicle on its 11 week UK tour had the promotional bus in England for the bulk of the promotional bus tour during which the bus had a triple promotional purpose.
The bus was to travel around the UK visiting various factories and shopping precincts promoting the trade union’s 125th birthday at the same time sign-up new members and answer questions and queries from existing members
The Locations
The USDAW Promotional bus visited the following cities whilst touring England, Part of the vehicles visits to city centres the remainder to factories and shopping precincts
- Newcastle
- Sunderland
- Malton
- Leeds
- Bradford
- Peterborough
- Corby
- Northampton
- Lichfield
- West Bromwich
- Luton
- Hatfield
- Cambridge
- Norwich
- Ipswich
- Colchester
- Basingstoke
- Portsmouth
- Southampton
- Bognor Regis
- Bournemouth
- Plymouth
- Exeter
- Bristol
- Liverpool
- Manchester
