Sport England Promotional Bus

Booked for 6 month tour, the training bus traveled the length and breadth of the England visiting leisure centres, sports clubs and city centres, providing free business support to club leaders.
Sport England Promotional Bus Computer workstations

The Brief

PricewaterhouseCoopers, (PwC) the Professional Services Firm appointed by Sport England, approached Roadshow Promotions to look in to developing a double decker promotional bus to promote better business skills to Sports Club Leaders.

Booked for 6 month tour, the promotional bus traveled the length and breadth of the England visiting leisure centres, sports clubs and city centres, providing free business support to club leaders.

Phase One of the tour was to follow the Olympic Torch Relay starting in Taunton and finishing in London for the start of the Olympics.

Phase Two involved the promotional Bus being in and around the Home Counties during the Olympics and Paralympics

Phase Three a full tour of England, returning to some areas, but focusing on some of the areas not yet visited

The Response

Create a safe environment for Sport England, PwC Staff and visitors, where visitors can gather more information about the Free, Better business skills for Sports Club leaders.

The promotional bus should also provide access to a number of internet enabled computers for visitors to access a range of online modules, the bus being equipped with its own set of web and media servers in the event the internet was unavailable

After a number of discussions relating to the expected activities on board the bus, we put forward our proposal for the interior, with reasoning attached.

We kept the interior layout simple and effective and suggested utilising one of our standard IT training buses

The promotional Bus was already configured with many of the fixtures and features required, including 12 upper saloon workstation areas, basic seating, kitchen and generator to the lower saloon.

The Result

After a visit by the client we finalised the modification plans and undertook the conversion work on the vehicle interior, before applying a full vinyl wrap to the exterior

The bus to be branded internally and externally with the Sport England Club Leaders branding and colour scheme.

The bus then commenced its 6 month England only tour during the first phase visitng towns and cities just before, after or during the torch visit.

During the Olympics the bus spent 3 weeks parked as a meeting point in Hyde Park London.

For the last couple of months of the tour the bus bounced around the UK visiting many sporting events and attracting Sports Leaders to come aboard

Share:

Latest Posts

Aston Pride Double Decker Bus Conversion

Aston Pride Bus Conversion

Aston Prides innovative employment support center converted bus is the perfect space for outreach projects and events at the heart of the community. It is modern and very well equipped, with Kitchen, IT Work Pods, Servers a private consultation room…

Connexions Converted Single Decker Bus

Connexions Outreach Bus Conversion

The Connexions Youth Outreach bus conversion was commissioned by Connexions Humber to take youth facilities to the outlying towns and villages in the area

Hale Single Decker Bus Conversion

Hale Health Bus Conversion

HALE’s mobile health bus conversion is the perfect space for outreach projects and events at the heart of the community. It is very well equipped, with cooking facilities, a private consultation room and toilet

Request a Quote